The incubator identifies initiatives that have a potential to positively impact women's health in Israel. These initiatives are led by entrepreneurs from the healthcare sector (i.e. doctors, nurses, midwives, social workers) alongside social activists and non-profit organizations. Participants receive financial support of approximately $6,000 per project, a year-long training program and personal mentorship.

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The incubator training program equips participants with resources for project development, knowledge of the Israeli healthcare system, budget management, and  how to create change, as well as effective public speaking and media engagement. In addition, the incubator offers networking and collaboration opportunities, thereby facilitating the creation of wider movement that works for women's health.
 
The five cohorts of the Bor'ot incubator that have taken place so far included groundbreaking projects such as creating services for pregnant women with a history of trauma at four  hospitals; centers that offer emotional and medical support for women and couples going through miscarriage or still birth in three hospitals;  The founding of The Israeli  Society for Sexual Trauma Treatment & Prevention (ISTT);  the incubator led to the creation of three patient-led organizations (for endometriosis patients, women suffering from Vulvodynia and patients with ME/ CFS or Long Covid), and much more.
We are about to begin our sixth cohort and inaugurate an alumni program for past participants. 
 

• Dafna Meir was a nurse and an activist, in 2016 she advised Sara Tancman, who was then in the process of founding the Briah Fund, to engage medical staff and help them promote their ideas and dreams regarding women's health.